'See Impossible': Canon counts down to... something. *UPDATED*

UPDATED: When Canon's countdown clock reached zero this morning, the big surprise turned out to be... a 'marketing initiative.' Canon wants to remind consumers that its products can help them 'see impossible,' and it is doing so with an interactive website. The campaign will also include efforts in print, digital and live events. If you were waiting for the next big thing in imaging, it looks like you can keep on waiting.